Introduction to Entrepreneurship online
with Erin O. Anderson
Introduction to Entrepreneurship: Learn Entrepreneurship from an Entrepreneur!
For the past decade, I’ve taught entrepreneurship classes at the college level all while running a company. My friends and clients constantly ask if they can audit my classes, and now they can!
Last semester I rewrote my foundational entrepreneurship course to present online for the first time, and realized that I have the materials and the platform now to share this with a broader audience. I figured, WHY NOT OPEN IT UP TO EVERYONE?
So join me this fall for a 12-week introduction to entrepreneurship course. It’ll be fun... and way cheaper than college tuition!
This entrepreneurship course is for anyone who spent quarantine wanting to start a business and no longer be dependent on a company for a paycheck.
This course is for people who did not major in business and want a solid foundation in entrepreneurial terms and thinking.
This course is for people who studied business years ago and want an updated picture of the entrepreneurial landscape.
This course is for anyone who wants to start a business, but doesn't yet have a business idea.
This course is for anyone who has a million dollar idea and no idea what the first steps should be.
This course is for anyone who wants to start a business and doesn't know where to start!
“Working with Erin Anderson has been like ditching a bicycle for a motor vehicle. Her knowledge, insight, and industry savvy have saved me a boatload of time and advanced mu career quicker than anything I have tried to date.”
WEEKLY OVERVIEW:
August 17th- What is Entrepreneurship?: Course overview, defining objectives, and designing a business that is right for your life
August 24th- Innovation and Creativity in Business: Jump-start creative problem solving that leads to innovative business ideas
August 31st- Feasibility Analysis: How to determine if a business idea is feasible before you waste time or money
September 7th- NO CLASS, LABOR DAY
September 14th- Industry Analysis: How to fully understand an industry before diving in and making costly mistakes
September 21st- Competitive Grids & Porter's 5 Forces: Tools for wrapping your head around the competition and marketplace
September 28th- Business Models and the Business Model Canvas: Designing a successful operation and the tools to map it out and organize resources
October 5th- Business Plan Overview: Dissecting business plan formats and determining the proper format for you
October 12th- Value Propositions: Determining the value that a business brings to the table
October 19th- Sources of Business Funding: From bootstrapping to fundraising to loans, we'll talk about how to make your dreams a reality
October 26th- Start Up Growth Strategies: Planning ahead for growth and avoiding common pitfalls
November 2nd- Start Up Entrepreneur Panel: A chance to hear from successful entrepreneurs about their career paths, failures, and advice to future entrepreneurs
November 9th- Next Steps: Identifying resources in your community to foster entrepreneurial growth
MY BIOGRAPHY
Erin O. Anderson is a professor, entrepreneur, artist manager, mentor, and volunteer. In addition to running a company, she spends her time teaching and mentoring those around her in the space of entrepreneurship and using entrepreneurship to pursue freedom and happiness!
Erin has taught as an Adjunct Professor since 2010 at Belmont University, Vanderbilt University, O'More College of Design, and Aquinas College. Her classes have included the topics of entrepreneurship, business plans, leadership, team development, professional development and serving the community through entrepreneurship.
Erin received her MBA from Vanderbilt's Owen Graduate School of Management with a concentration in Entrepreneurship and Strategy and her BA from Belmont University with double major in Entrepreneurship and Music Business and a minor in Accounting.
Since founding Olivia Management in 2012, Erin has grown the company to three staff, five management clients, and a consulting business that is helping ten to fifteen clients at any given time. She led former clients The Secret Sisters to a Grammy nomination for Best Folk Album in 2018, and Amanda Shires to an Americana Awards nomination and win for Best Emerging Artist in 2017.
Before starting Olivia Management, Erin worked as a product manager in Seattle at Amazon on the Music Team focusing on developing international Artist Stores and Artist Relations for the online retail giant. Before moving to Seattle, she was on the launch team for Nashville's Entrepreneur Center and helped develop the center for the city.
Erin was named a finalist in the Chamber of Commerce's Nashville Emerging Leader Awards(NELAs) in 2016 and 2018. She serves as the staff director at Owen Graduate School of Management's Accelerator Summer Business Institute and Business Immersion, volunteers to teach entrepreneurship to female inmates through the BEST program, served as the music coordinator for TEDx Nashville for three years and was one of the founding members of the Nashville Entrepreneur Center's Advance Nashville initiative.